Sales And Marketing Specialist

Company: Zoomlion Department: Sales and Marketing Location: Ethiopia Job Summary Zoomlion is seeking a results-driven Sales and Marketing Specialist to expand its market presence in Ethiopia, increase sales of construction machinery and mining equipment, and develop strong relationships with customers and business partners. The successful candidate will identify new business opportunities, develop dealer networks, promote Zoomlion products, and achieve assigned sales targets. Key Responsibilities Identify and develop new customers, dealers, distributors, and business opportunities in the Ethiopian market. Promote and sell Zoomlion construction machinery, mining equipment, and related products. Develop and maintain strong relationships with contractors, construction companies, equipment rental businesses, government institutions, and other potential customers. Conduct market research to identify customer needs, competitor activities, and opportunities for market expansion. Develop sales plans and implement marketing strategies to achieve assigned targets. Identify potential dealers and business partners and support the development of Zoomlion's distribution network. Follow up on customer inquiries, quotations, negotiations, and sales opportunities to ensure successful conversion. Maintain an updated sales pipeline and provide regular reports on customer visits, market developments, and sales performance. Monitor competitor pricing, product offerings, and market trends and recommend appropriate sales strategies. Coordinate with the technical, after-sales, and spare parts teams to address customer needs and improve customer satisfaction. Represent Zoomlion at customer meetings, industry events, exhibitions, and other marketing activities. Qualifications and Requirements Bachelor's degree in Business Administration, Sales, Marketing, or a related field. At least 3–5 years of experience in sales, marketing, or business development. Experience selling construction machinery, heavy equipment, automotive products, or industrial equipment is an added advantage. Existing relationships with construction companies, equipment dealers, contractors, or other relevant customers in Ethiopia are desirable. Good understanding of the Ethiopian market and its construction,mining and infrastructure sectors. Strong negotiation, communication, and customer relationship management skills. Proven ability to identify new business opportunities and achieve sales targets. Willingness to travel within Ethiopia for customer visits and business development. Key Competencies Sales growth and business development Dealer and distributor development Market analysis and competitor monitoring Customer acquisition and relationship management Sales pipeline management and reporting Negotiation and target achievement